Advertise With Us
Reach thousands of engaged Guelphites every week.
Want to get your business in front of people who actually live, work, eat, shop, and spend money in Guelph?
What’s Up Guelph is a weekly local newsletter that helps residents discover the best things happening in and around the city — from events and restaurants to local businesses, hidden gems, family activities, and community updates.
With 4,000+ local subscribers, a 55% open rate, and a 10% click rate, What’s Up Guelph gives businesses a direct way to reach an audience that is already paying attention to what’s happening locally.
Why Advertise With Us?
Local businesses need more than random impressions. They need to be seen by the right people at the right time.
What’s Up Guelph reaches readers when they are actively looking for things to do, places to go, restaurants to try, events to attend, and businesses to support.
That makes our newsletter a natural fit for businesses that want trusted local visibility without relying only on social media algorithms or expensive paid ads.
Our Audience
What’s Up Guelph readers are local, engaged, and interested in what’s happening around the city.
Audience highlights:
- 4,000+ subscribers
- Avg. 55% average open rate
- Avg. 10% average click rate
- Primarily Guelph and surrounding-area readers
- People looking for events, restaurants, local businesses, activities, deals, and community updates
Our readers include homeowners, renters, families, professionals, students, newcomers, and long-time Guelph residents who want to stay connected to the city.
Sponsorship Options
Featured Newsletter Sponsor
Get premium placement inside an upcoming edition of What’s Up Guelph.
This is our highest-visibility sponsorship option and is ideal for businesses that want to promote a launch, offer, event, seasonal campaign, or local service.
Includes:
- Sponsored headline
- Short promotional write-up
- Image or logo
- Link to your website, booking page, menu, social profile, or offer
- Clear call-to-action
Best for: Restaurants, cafés, realtors, clinics, events, local shops, home services, wellness businesses, and new business launches.
Local Business Spotlight
Tell Guelph locals what makes your business worth checking out.
The Local Business Spotlight is written in a more editorial, community-focused style. It introduces your business naturally while still giving readers a clear reason to visit, book, order, follow, or learn more.
Includes:
- Business name
- Feature write-up
- Link to your website or social profile
- Optional image or logo
- Clear call-to-action
Best for: Restaurants, cafés, shops, service businesses, fitness studios, wellness providers, and local brands looking to build awareness.
Event Promotion
Promote your event to locals looking for things to do in Guelph.
If you are hosting a market, concert, workshop, fundraiser, pop-up, festival, class, or community event, this is a simple way to get it in front of an interested local audience.
Includes:
- Event name
- Date, time, and location
- Short event description
- Ticket, registration, or event link
- Optional image
Best for: Markets, live music, fundraisers, pop-ups, festivals, workshops, classes, and community events.
Giveaway Sponsorship
Create buzz around your business with a local giveaway.
Giveaways are a great fit for businesses that want attention, engagement, and positive local awareness. We can help promote your prize to our audience and direct readers to enter, visit, follow, or learn more.
Includes:
- Giveaway announcement in the newsletter
- Business mention and link
- Clear entry instructions
- Optional social media tie-in
- Winner announcement or follow-up mention
Best for: Restaurants, cafés, retailers, local attractions, wellness businesses, entertainment, experiences, and gift card promotions.
Who Should Advertise?
What’s Up Guelph is a strong fit for businesses that want to reach a local audience in a trusted, community-focused way.
Great-fit sponsors include:
- Restaurants, cafés, bakeries, and bars
- Realtors and mortgage professionals
- Fitness studios and wellness clinics
- Local shops and boutiques
- Home service businesses
- Events, markets, festivals, and workshops
- Family-friendly businesses and activities
- Professional services
- New businesses launching in Guelph
- Businesses with a local offer, announcement, or seasonal promotion
What Works Best?
The strongest sponsor campaigns usually give readers a clear reason to take action.
Examples include:
- A limited-time offer
- A new opening
- A seasonal promotion
- A giveaway
- A local event
- A special menu item
- A booking incentive
- A helpful service Guelph residents need
- A strong story about a local business
We can also help shape the wording so your promotion feels natural, useful, and relevant to our readers.
Ready to Reach Guelph Locals?
Whether you want more awareness, event attendance, bookings, website traffic, foot traffic, or local credibility, What’s Up Guelph can help put your business in front of people who care about what’s happening in the city.
To book a sponsorship, send us your preferred date, business name, campaign goal, and any creative assets you already have.
Email: hello@whatsupguelph.com
